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Your child's toys come to life

Take a photo of a real teddy, doll or pony, and watch it wake up in bright, magical worlds. Make pictures, storybooks and little movies starring your child's very own toy.

No card needed for the trial. Made in Australia.

As easy as one, two, three

1

Snap a toy

A grown-up takes a photo of a real toy, front and back. Every photo is checked to make sure it's a toy.

2

Pick a world

A sunny Aussie beach, a castle, outer space or a deep forest. Big picture buttons, so little ones can choose on their own.

3

Watch it come alive

IMALOO makes a picture or a short movie with a story read aloud. Watch it big on the TV with the whole family.

Dozens of worlds to explore

From the Australian bush to the bottom of the sea, every world is bright, warm and full of little surprises.

Castle
Space
Aussie Beach
Dinosaur Valley
Underwater
Snow
Farm
Pirate Island

Play, learn and make together

Storybooks

Turn your pictures into a storybook with a happy ending. Tap Read to me, print it at home, or order a real printed book.

Movies on the TV

Every movie stars your child's own toys, and you can watch it on the big screen.

Fruit Maths

Counting and simple adding that grows with your child, from 10 up to 50.

Read & Spell

15 words for each age, with letters that light up and a toy box to win.

Sing-along songs

12 nursery songs with the words lighting up as they are sung.

Posters

Put your favourite picture in a rainbow, starry night or gold frame, from A5 to A3.

Imaloo โ€” where toys come to life and childhood stays innocent.
  • Only photos of toys are allowed. Photos of people, screens and magazines are refused.
  • Every picture and movie is checked before your child sees it.
  • No ads. Your family's toys, photos and movies are private to your family.
  • Grown-up settings for permissions and daily play time.

Read our Safety Promise ยท Privacy policy

Simple family plans

Every plan includes all the games, songs, spelling, maths and storybooks. Prices in Australian dollars, GST included. Cancel any time.

One child

$12.99 / month
  • 10 movies a month
  • 60 pictures a month
  • Or $129 a year
Most popular

Two children

$19.99 / month
  • 16 movies a month
  • 100 pictures a month
  • Or $199 a year

Family

$24.99 / month
  • Up to 4 children
  • 25 movies a month
  • 150 pictures a month
  • Or $249 a year
Start your 7-day free trial

Coming soon to the App Store and Google Play.